It would seem that Cobra is taking advantage of the recent press blitz leading up to the release of G.I. Joe Retaliation to get its own message out.  Taking a page from the re-imagined Cobra that was seen in the ill-fated G.I. Joe Renegades series, Cobra is presented as a law-abiding, capable, and honorable private military contractor.  Cobra is your friend, your protector, and to be a soldier for Cobra is an accomplishment an individual can be proud of!

Personally, I love it!  In the 80’s, Cobra was envisioned as an entity that reached out to the disenfranchised members of society who were beaten down by the economic times.  Now, in an era of highly public mega-corporations and private military contractors, the organization is re-imagined as a sleek professional army.  It also explains how a group like Cobra could exist as a well-armed militia and NOT attract undue scrutiny by the general public.  Rather that being a secret society, Cobra is hiding in plain sight.

To learn about Cobra, visit CobraSpecialForces.com!

G.I. Joe Retaliation hits theatres and IMAX on March 29, 2012!